Proform Sends Cataloged Data with a Click of a Button

Proform first called on Digital Performance to update the look and feel of their website earlier this year.

Then wanting to leverage existing investments in cataloging and communications with their WD, Jobbers and consumers, Proform again turned to Digital Performance for solutions.

Proform's reputation over the last 20 years has been built on Innovation, Quality and Affordability. They were the first to popularize affordable and 100% NEW (as opposed to "rebuilt") starters, alternators, stock harmonic balancers, and distributors; and the first to offer the 2-Pc timing chain cover, the 2-stage in-line fuel filter, and direct-replacement carburetor main bodies among many other innovations.
 
In this Newsletter:
  1. Book Your Appointment for a MIGI® Demo at PWA
  2. Proform Sends Data with a Click of Button
  3. eMarketing Strategies Summarized from eForum 2005 Conference
  4. Digital Performance Offers Unmatched Performance Parts Cataloging Service
  5. Did You Know...

 

"Digital Performance's team of people are the best that I have ever worked with and their MIGI® software is able to output our parts data to meet all our distributors' data needs. The MIStore module has enabled us to manage and put our entire product catalog on our website, as well as offer a quick geographical dealer locator for consumers. We're extremely pleased with all the results."

» Lou Lobsinger
National Sales Manager


With the vast array of product offering and available applications, Proform needed a quick and easy solution to their electronic data cataloging needs. They also wanted visibility to their data and they needed to be able to deliver the data to their many distributors, such as Summit, Motor State, and JC Whitney -- all with just a click of button.

Now data updates are real-time and the distributors can download the data from Proform at their convenience.

Working closely with the Proform team, DPI was able to give Proform the easy-to-use cataloging functionality and data visibility they wanted, as well as all the data exports that their distributor needed.

DPI was also able to build on its previous website re-design for Proform and enable other web tools such as Featured Products, Specials and a Dealer Locator.

The Digital Performance team delivered on their promises of electronic data cataloging and online solutions to Proform.
  
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